JWI Executive Director Lori Weinstein presents Mother’s Day flowers to Beth Jones, director, NCCF Greentree Shelter.

For the 30,000 women who’ll spend their next Mother’s Day in a battered women’s shelter, concerns like securing a new home, keeping their children safe and putting food on the table make the holiday just another day to survive. The Flower Project offers a way to go above and beyond flowers and brunch, and honor the women you love by supporting women in need.

Every spring in time for Mother’s Day, JWI’s Mother’s Day Flower Project sends beautiful bouquets to 150 battered womens' shelters across the U.S., while raising funds for initiatives that work every day to educate communities, empower women and break the cycle of abuse. For each donation of $25 or more, we send a beautiful Mother’s Day card to an honoree – a mother, daughter, sister or friend - to let her know a donation was made in her name. (View the beautiful card that JWI sent to honorees for Mother’s Day in 2009, featuring the painting “Bouquet for Thy” by artist Anicca Bat Adam.)

For organizations that partner with the Mother’s Day Flower Project, JWI gives back $5 of every $25 donation you raise to your organization. Sign up your organization to join the Flower Project coalition in 2010!

See the poster we sent to the shelters just after Mother’s Day.